Program Faculty Members

The Agricultural & Industrial based economy: Competition on Productivity

During the agricultural age, wealth was measured by the amount of land one possessed. With the beginning of automation in the industrial age, the source of wealth shifted from land to labor as the more employees that worked for a company, the more it could produce and the more it could improve its performance.
How efficiently and effectively an organization was able to manage its resources (productivity) then became the main source of competition.

The Information-based economy: Competition on Quality & Flexibility

During the information era, capital was the main indicator of wealth. Productivity was no longer sufficient, quality and flexibility were required for organizations to remain competitive. Over the past decade, we have entered into the knowledge-based economy, where knowledge has become one of the main assets of organizations.

The Knowledge-Based Economy: Competition on Innovation

The way that organizations are able to manage and leverage their intellectual capital to innovate has become a main strategic differentiator towards competitors and central to gain a sustainable advantage.

The 21st century is characterized by challenges that are unique in the history of humankind. Technological advances and social developments, together with a high level of interconnectedness due to globalization and collaborative technologies are dramatically changing world dynamics. Change is happening faster, in a more complex manner, and it occurs at a more profound level.

The future

Innovation through intrapreneurship has become imperative for most private firms but increasingly so in the public sector.

Therefore, capabilities in innovation management have become central to drive Business and Industry forward by both CEOs and governments alike. In today's more turbulent business environment, innovation involves the acquisition of external knowledge, advanced skills, and the application of new technological combinations. Consequently closer collaborations with customers, suppliers, complementors and even competitors are required.

Open innovation logics and collective strategies are vital for firms to gain a sustainable competitive advantage and to reinforce their market-place position. This context justifies the growing number of public-private partnerships (PPP) and the proliferation of business ecosystems.

If you are:

• Curious about innovation
• Eager to learn from various disciplines and cultures
• Willing to make a difference
• Interested in designing the future
• Looking to become an innovative manager
• Ready to unlearn to learn
• To be a team player spirit
• Passionate about tomorrow's business

our MBI program answers your wishes!

We will show you and teach you how to:

• Expand and exploit your curiosity
• Open your mind to the 21st century challenges
• Boost your creativity skills
• Leverage your innovation skills
• Develop your critical thinking
• Become more independent and self reliant
• Master the organizational creative and innovative processes
• Acquire interdisciplinary and international thinking
• Make a difference

Societies are in need of creative minds to solve the ever more complex issues they are facing. It is no longer only about knowing, understanding and capitalizing, but SCRUTINIZING, SEIZING, CONNECTING and ACTING to support innovation; acting for change, acting for novelty, acting for differentiation and acting to improve business performance and sustainability.

Tomorrow's leading executives and managers will need to be pro-active innovators with the vision and influence to create opportunities; they will possess highly developed social and intercultural skills; they will not remain passive in the face of change, but actively shape organizations and lead the company into the future; they will think and act as entrepreneurs.

To better prepare for these challenges, our MBI program focuses on the issues of identifying, conceptualizing, developing and managing incremental or radical innovations for product, service and process. Its unique curriculum embraces original business development approaches encompassing entrepreneurship within bespoke market orientations.

Moreover, the MBI program creates an exclusive opportunity to experience innovation management throughout the new product or new service development process and to enhance a mutual understanding about the rationale adopted from a technological and business management perspective.

Empirical evidence exists to support a mutual understanding as key for successful cooperation between research and development functions and marketing functions ultimately leading to innovation success*.

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